Sr. Director, Content & Social Marketing

Job Description

Posted on: 
January 17, 2022

We're looking for a Senior Marketing executive to build the content and social discipline at DoorDash. You will lead DoorDash’s content and social team, building an engaged community of support around our mission - and around the incredible stories of human & community empowerment fueled by that mission. You will drive audience engagement and followership at hyper-scale to hit business targets while partnering closely with comms, policy, brand, and creative to create differentiated content and a category-defining company. You will partner with our Growth Marketing team to deliver content that grows DoorDash’s organic footprint and moves the business - driving leads and engagement across all audiences. You will also partner with our senior leaders across the business to drive content plans, and establish the content marketing roadmap/calendar for the business holistically.

You will have experience hiring stellar talent, building teams, developing full-funnel, content and social strategies and campaigns that produce positive return on investment for global e-commerce or internet companies, and building brands that attract more than their fair share of the category. You will be comfortable thinking and communicating strategically, procedurally, creatively, and empathetically with people at all levels: C-level execs to associates. Additionally, you thrive in a hyper-growth environment with a positive attitude, strong bias-to-action, and entrepreneurial spirit. You will report to the Head of Brand Marketing.

Responsibilities

  • Build and lead the Content and Social Marketing function at DoorDash.
  • Develop the strategic framework(s), and content roadmap(s) for the entire business, across all categories, by meeting the needs of all three constituents in our marketplace.
  • Develop and execute global content and social campaigns.
  • Tell the story of DoorDash and inspire a global audience to follow along in our journey.
  • Create the capability to respond in real time to culture and topics that are relevant to the business.
  • Lead constant, iterative improvement of the DoorDash annual, and quarterly content marketing strategy and planning process.
  • Advocate for a culture of learning and experimentation, and develop an organization wide appetite for strategic content and storytelling.
  • Create content that drives both business and brand metrics.

Job Requirements

You have

  • At least 10 years of creative marketing and content experience with an impressive editorial background.
  • World-class story-telling talent, and globally recognized experience developing content campaigns throughout a full marketing funnel that connects to your target audience.
  • Deep understanding of the messages, stories, engagement models, and tactics that make sense with different audiences
  • Ability to synthesize data, make informed decisions and balance quantitative measurement with an empathetic, intuition-based operator mindset.
  • Ability to organize information in a high level way to communicate important points to partners and internal stakeholders.
  • Experience identifying priority tasks and executing with speed and agility.
  • Experience recruiting, leading, and developing teams
  • Empathetic leadership - able to connect with people at all levels and across all functions.

You are

  • Creative - you enjoy handling unsolved problems and finding creative solutions with limited resources
  • Curious - you are passionate about trying to better understand the world around us and the needs of our Consumers, Dashers, and Merchants
  • Motivated - you love to manage highly cross-functional, complex projects without making mistakes or missing deadlines, and you build teams that analyze results at the most granular level
  • Highly quantitative - you get excited when insights jump out of the data
  • Strategic and enterprise-focused - you find trends in your data and look for the "so what"
  • Collaborative - you love working with a team; both learning from & teaching others
  • Fun - you enjoy what you do and love to have fun!
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